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DC Field | Value | Language |
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dc.contributor.author | Ibrahim, Shakeela | - |
dc.date.accessioned | 2022-07-06T05:17:04Z | - |
dc.date.available | 2022-07-06T05:17:04Z | - |
dc.date.issued | 2020 | - |
dc.identifier.uri | http://hdl.handle.net/123456789/18647 | - |
dc.description.abstract | The research is centred on the concept of modernization, its operation and practical advances in the society. The concept of modernisation is not new one in the contemporary era, only the social parameters are changing as per demand and advancement of things from one stage to another. On the relevance of modernization, the concept of social transformation is based on the advancement of social alteration and changing social and cultural traits. Modernization and social transformation are virtual and need realistic approach to examine the changing cultural issues in Potohar region. This subject area is linked with the two dimensions of change; one is associated with the social transformation and the other is linked with the carrying capacity of society. How much can it be absorbed and how is it changing the norms, values and traditions of a society? The present study is conducted in the Potohar region of Pakistan. The societal change is linked to the social transformation of the society. How is it changing the prevalent conditions from one stage to the other through modernization? This study focuses primarily on the three elements of modernization i.e. technological advancement, cultural integration and urbanization. It also gages impact on the dependent variables of social transformation. These three dimensions are affecting four features of social transformation i.e. language, religion, employment patterns and lifestyle. The findings deliberated the consequences of modernization and social transformation. These consequences are based both on positive as well as negative aspects of modernization as perceived in the Potohar region. Modernization influences the culture of Potohar which in turn is transforming the norms, values and traditions of this society. Many factors are accountable for social transformation. This research examines three elements, namely technological advancement, cultural integration and urbanization. The traditional values are generally supplanted by the modern values. In accession to this, materialism in society has encouraged people to get away with their traditional values and accept modern values and xxi lifestyles that allow them to express their freedom of manifestation. Similarly, traditional values of the region under study are losing their effectiveness due to the worldwide spread of modern technology. Under such cultural changes, youth is confronting with many difficulties concerning the shift of value system. Just a modest percentage of well-educated masses of traditional communities understand the importance of traditional values. It requires participation in the local culture and bearing of traditional values, particularly folk and religious values, while, at the same time, taking on the universal cultural code and taking part in worldwide culture. | en_US |
dc.language.iso | en | en_US |
dc.publisher | Quaid-i-Azam University Islamabad | en_US |
dc.subject | Archaeology | en_US |
dc.title | Modernization and Social Transformation | en_US |
dc.title.alternative | A Case Study of Potohar Region | en_US |
dc.type | Thesis | en_US |
Appears in Collections: | Ph.D |
Files in This Item:
File | Description | Size | Format | |
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TIAC 423.pdf | TIAC 423 | 2.55 MB | Adobe PDF | View/Open |
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